Easilift Loading Systems has formalised a contract that sees the loading bay specialist become sole UK distributor for scissor lifts and loading platforms by Laweco.
As part of the deal, Laweco UK is being integrated into Easilift's infrastructure, with the company's Jon Tridgell becoming Easilift's new Operations Director.
Easilift Loading Systems has supplied Laweco products for a number of years, but the new arrangement enables greater integration to provide total loading bay solutions.
Mt Tridgell said: "Laweco products are a complementary fit for Easilift's own range of dock pods, levellers and platforms, so it makes good commercial sense to bring together our products and expertise."
The company is the UK's market leader in the supply of double-deck trailer (DDT) loading solutions, and the partnership with Laweco has already seen Easilift supply in excess of 300 DDT lifting platforms into the UK since 2004.
With Easilift now Laweco's sole UK distributor, customers are benefiting from a shortened supply chain.
Dietmar Lagemann of Laweco GmbH said: "The UK is an important market for Laweco, and our brand reputation and sales success relies on having a local distributor who understands our products and our ethos. We have worked extremely closely with Jon for many years now and the UK market for our products has grown significantly due to the strong relationship with Easilift Loading Systems. Now that Jon and his colleagues from Laweco UK are part of their team, we have no hesitation in making Easilift our sole UK representative."
For more information visit www.easilift.co.uk.
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